Sales Development Manager

Hiring Process

Job Description

### **[What you'll do]** **GTM strategy & market development** - **Own the outbound strategy** Craft messaging that resonates with D2C eCommerce decision-makers and select the right channel mix to execute against a clearly defined ICP. - **Execute multi-touch sequences** Run signal-based, multi-channel outreach, if a lead opens an email, follow up on LinkedIn; if they engage, move to a cold call. You'll orchestrate each touchpoint based on real behavior, not a fixed cadence. - **Partner on sales meetings** Convert warm leads into booked meetings and join discovery and demo calls alongside leadership. Own the handoff and maintain full context on each prospect through the sales cycle. - **KPI tracking & iteration** Track the metrics that matter. Connect rate, open-to-reply rate, MQL → SQL conversion, etc. And use the data to continuously refine sequences, messaging, and channel prioritization. ### **[What we're looking for]** - 3–7 years of experience in B2B sales, SDR, or BDR roles - Proven track record building outbound sequences from scratch - Prior experience at an AI startup or early-stage SaaS company - Familiarity with the eCommerce, Shopify, or martech ecosystem ### **[Nice to have]** - 2+ years generating leads specifically for brand or D2C clients - B2B Sales Copywriting Experience ### **[Mindset & traits]** - Self-starter who thrives with high autonomy and minimal hand-holding - Data-driven and iterative — comfortable running experiments and changing course when the data says so - Clear communicator who can translate Retentics' AI value prop into compelling outbound narratives - Motivated by impact — you care about pipeline numbers, not just activity metrics ### **[What success looks like]** **First 30 days :** Deep-dive on ICP, competitive landscape, and Retentics' value prop. First outbound sequences live. **First 60 days :** Active pipeline established. First SQLs booked and handed off. Messaging tested and iterated. **First 90 days :** Consistent weekly SQL quota hit. GTM playbook documented. Clear signal on top-performing channels and personas. Job Type: Full-time Work Location: Hybrid remote in Pasadena, CA